01
Recirculate
Keep useful products in circulation through resale initiatives such as used-uniform collection and community sales.
Student-led circular economy venture
Give products and materials another life.
Up'd extends the life of existing products and creates new value from overlooked materials through reuse, upcycling, resale, and thoughtful product development.
Reuse →
Keep what is still valuable in use.
Reimagine →
Turn discarded material into product ideas.
Recirculate
Put value back into circulation.
Who We Are
Where sustainability becomes something real.
Up'd is a student-led circular economy venture. We collect and recirculate usable products, develop upcycled products from overlooked materials, and bring those products into real use.
Extend the life of products that still have value.
Transform discarded school and community materials into new products.
Move ideas from concept to prototype, pricing, branding, and sale.
Preserve value. Create value. Keep it in circulation.
Up'd turns overlooked materials into meaningful products and keeps their value in circulation.
What We Do
Reuse what already works. Reimagine what could work better.
Up'd combines circular resale, upcycled product development, and entrepreneurship in one platform designed around tangible outcomes.
02
Reimagine
Identify plastic, vinyl, textiles, and other overlooked materials and transform them into practical new products.
03
Build & Sell
Students launch and sell brand-new upcycled products, leading the process from product development and design to prototyping, production, pricing, branding, marketing, and sales.
Products with another story
Product development
Upcycled School Goods
We collect plastic and other discarded materials from school and reimagine them into new, functional products designed for everyday use.
New purpose. Less waste.
In development
Upcycled Banner Umbrella
Discarded vinyl banners are transformed into durable, water-resistant umbrellas, giving short-lived event materials a functional second life.
Designed to stay in use.
Community initiative
Used Uniform Sale
We promote and organize used-uniform sales for local schools in collaboration with a local community center, helping extend product life and improve accessibility for families.
Extend use. Support our community.
How It Works
From overlooked material to something useful.
01IdentifyFind an existing product or material with untapped value.
02ReimagineDevelop a useful product or recirculation concept.
03PrototypeTest function, material, aesthetics, and cost.
04ProduceMove viable ideas into real-world production.
05RecirculateSell, distribute, and return value to future circular projects.
Business Advisory Support
Up'd receives business and research guidance from faculty advisors at Yonsei University School of Business in areas such as product strategy, pricing, marketing, entrepreneurship, and impact measurement.
Interested in up'd?
We'd love to hear from you.